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Entertainment Influencer | AOK
March 24, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the financial services company "AOK", compared to the total population.
The largest deviations in the positive range are: Daniela Katzenberger, Sascha Grammel, Ilka Bessin and in the negative range are: Joko Winterscheidt, Tedros Teclebrhan, Chris Tall.
This bar chart visualizes, how a preference for the brand "AOK" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "AOK" brandfans to have a preference for "Joko Winterscheidt" is decreased by 2.65% .
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