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Music Influencer | AOK
March 24, 2022
This statistic shows the most popular artists of that part of the German population, with a high affinity for the financial services company "AOK", compared to the total population.
The largest deviations in the positive range are: X Ambassadors, Pietro Lombardi, Unheilig and in the negative range are: The Clash, The Beatles, Queen.
This bar chart visualizes, how a preference for the brand "AOK" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "AOK" brandfans to have an affinity for "The Clash" is decreased by 1.35% .
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