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Food Influencer | Kneipp GmbH
March 24, 2022
This statistic shows the most popular food influencers of that part of the German population, with a strong preference for the organic cosmetics brand "Kneipp GmbH", in comparison to the total population.
Especially pronounced is the positive correlation with So Vegan and Vegan Richa, as well as the negative relation to Ralf Zacherl and Tiny Spoon.
This bar chart visualizes, how a preference for the brand "Kneipp GmbH" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kneipp GmbH" customers to have an affinity for "So Vegan" is increased by 1.8% .
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