Statistic regarding Kneipp GmbH customers: most popular science journals

AIlon has analyzed 6170 people from Germany who have a very high affinity to Kneipp GmbH and compared the mean values with a representative sample of the population.

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Science Magazine | Kneipp GmbH

March 24, 2022

This statistic visualizes the favored science journals of that part of the German population, with a high affinity for the organic cosmetics brand "Kneipp GmbH", in comparison to the total population. The preference for the magazines "Welt der Wunder" and "National Geographic Magazine" is strongly decreased.

This bar chart visualizes, how an affinity for the brand "Kneipp GmbH" correlates with a preference for the displayed Science Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kneipp GmbH" customers to have a preference for "Welt der Wunder" is decreased by 20.79% .

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