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Beauty | Kneipp GmbH
March 24, 2022
This statistic visualizes the favorite cosmetics brands of that part of the German population, with a high affinity for the organic cosmetics brand "Kneipp GmbH", in comparison to the total population.
Extremely pronounced is the positive relation to Estée Lauder, Yves Rocher, Neutrogena, as well as the negative correlation with Gilette, Axe/Lynx/Ego, Head And Shoulders.
This bar chart visualizes, how an affinity for the brand "Kneipp GmbH" correlates with a preference for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kneipp GmbH" customers to have a preference for "Gilette" is decreased by 38.18% .
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