Statistic regarding Threema customers: most popular fashion magazines

AIlon has analyzed 4973 people from Germany who have a very high affinity to Threema and compared the mean values with a representative sample of the population.

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Food Magazineonline | Threema

March 24, 2022

This statistic shows the favorite food magazines of that part of the German population, with a strong preference for the Telecommunications company "Threema", in comparison to the total population. The preference for the magazine "alles-vegetarisch.de" is considerably increased, while it is strongly decreased for the the magazine "Tasty".

This bar chart visualizes, how a preference for the brand "Threema" correlates with a preference for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Threema" customers to have an affinity for "Tasty" is decreased by 1.47% .

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