Statistic regarding Threema customers: most popular cell phone providers and messenger services

AIlon has analyzed 4973 people from Germany who have a very high affinity to Threema and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Communication | Threema

March 24, 2022

This statistic visualizes the preferred cell phone providers and messenger services of that part of the German population, with a strong preference for the Telecommunications company "Threema", compared to the total population. Especially pronounced is the positive relation to Threema and Telegram, as well as the negative correlation with Alcatel Mobile and Freenet.

This bar chart visualizes, how a preference for the brand "Threema" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Threema" customers to have a preference for "Threema" is increased by 231.4% .

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