Statistic regarding Threema customers: favorite energy companies

AIlon has analyzed 4973 people from Germany who have a very high affinity to Threema and compared the mean values with a representative sample of the population.

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Energy | Threema

March 24, 2022

This statistic visualizes the favorite energy companies of that part of the German population, with a high affinity for the Telecommunications company "Threema", compared to the total population. Especially pronounced is the positive relation to Innogy, as well as the decreased value for Rwe.

This bar chart visualizes, how an affinity for the brand "Threema" correlates with an affinity for the displayed Energy affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Threema" customers to have a preference for "Innogy" is increased by 211.9% .

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