Statistic regarding Threema customers: favorite musicians

AIlon has analyzed 4973 people from Germany who have a very high affinity to Threema and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Threema

March 24, 2022

This statistic shows the favorite musicians of that part of the German population, with a high affinity for the Telecommunications company "Threema", compared to the total population. Extremely pronounced is the positive correlation with The Thrillseekers, Eminem, Pink Floyd, as well as the decreased value for Pietro Lombardi, Jürgen Drews, Dieter Bohlen.

This bar chart visualizes, how a preference for the brand "Threema" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Threema" customers to have a preference for "The Thrillseekers" is increased by 8.6% .

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