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Automotive | Threema
March 24, 2022
This statistic visualizes the favorite car manufacturers of that part of the German population, with a high affinity for the Telecommunications company "Threema", in comparison to the total population.
Very noticeable is the positive relation to Carglass, Pit Stop, Bmw Motorrad, as well as the decreased value for Opel, Citroen, Mitsubishi.
This bar chart visualizes, how an affinity for the brand "Threema" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Threema" customers to have an affinity for "Carglass" is increased by 202.7% .
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