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Regional Newspaper | Das Haus (Zeitschrift)
March 28, 2022
This statistic shows the most popular regional newspapers of that part of the German population, with a high affinity for the furniture retailer "Das Haus (Zeitschrift)", in comparison to the total population.
The affinity for the newspapers "Der Tagesspiegel", "Stuttgarter Zeitung", "Nürnberger Zeitung" is clearly increased, while it is considerably decreased for the newspapers "Leipziger Volkszeitung", "Thüringer Allgemeine", "Sächsische Zeitung".
This bar chart visualizes, how a preference for the brand "Das Haus (Zeitschrift)" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Das Haus (Zeitschrift)" customers to have a preference for "Der Tagesspiegel" is increased by 85.0% .
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