Statistic regarding Martini & Rossi customers: most popular TV magazines

AIlon has analyzed 4200 people from Germany who have a very high affinity to Martini & Rossi and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Tv Magazineonline | Martini & Rossi

March 24, 2022

This statistic shows the favored TV magazines of that part of the German population, with a strong preference for the food manufacturer "Martini & Rossi", compared to the total population. The affinity for the magazine "kino.de" is considerably increased.

This bar chart visualizes, how a preference for the brand "Martini & Rossi" correlates with a preference for the displayed Tv Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Martini & Rossi" customers to have a preference for "kino.de" is increased by 93.9% .

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