Statistic regarding Martini & Rossi customers: favorite fast fashion brands

AIlon has analyzed 4200 people from Germany who have a very high affinity to Martini & Rossi and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Martini & Rossi

March 24, 2022

This statistic visualizes the favorite fashion brands of that part of the German population, with a high affinity for the food manufacturer "Martini & Rossi", in comparison to the total population. The largest deviations in the positive range are: Cartier, Bulgari, Giorgio Armani and in the negative range are: Adler, Nkd, Takko.

This bar chart visualizes, how a preference for the brand "Martini & Rossi" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Martini & Rossi" customers to have an affinity for "Cartier" is increased by 162.7% .

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