This study is based on a small sample and is not entirely current.
Current and correct figures can be generated at any time with a free account.
Create current statisticsLoading statistic. Please wait...
Communication | Smirnoff
March 23, 2022
This statistic shows the most used cell phone providers and messenger services of that part of the German population, with a strong preference for the food manufacturer "Smirnoff", compared to the total population.
The largest outliers in the positive range are: Telegram and Threema and in the negative range are: Winsim and Freenet.
This bar chart visualizes, how an affinity for the brand "Smirnoff" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Smirnoff" customers to have an affinity for "Telegram" is increased by 195.6% .
You are free to share and adapt, you must give appropriate credit.
