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Communication | ZDF
March 24, 2022
This statistic visualizes the most used cell phone providers and messenger services of that part of the German population, with a strong preference for the media company "ZDF", in comparison to the total population.
Especially noticeable is the positive correlation with Telekom and Telegram, as well as the negative relation to Winsim and Alcatel Mobile.
This bar chart visualizes, how a preference for the brand "ZDF" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ZDF" viewers to have an affinity for "Telekom" is increased by 64.3% .
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