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Fashion | ZDF
March 24, 2022
This statistic shows the favorite fashion brands of that part of the German population, with a high affinity for the media company "ZDF", compared to the total population.
The largest deviations in the positive range are: Diesel, Puma, Adidas and in the negative range are: Adler, Nkd, Takko.
This bar chart visualizes, how a preference for the brand "ZDF" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ZDF" viewers to have an affinity for "Diesel" is increased by 70.53% .
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