Statistic regarding Globus Holding customers: favorite food manufacturer

AIlon has analyzed 5712 people from Germany who have a very high affinity to Globus Holding and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food | Globus Holding

March 24, 2022

This statistic visualizes the favorite food manufacturer of that part of the German population, with a strong preference for the shopping brand "Globus Holding", in comparison to the total population. Very pronounced is the increased value for Paulaner, Budweiser, Erdinger, as well as the decreased value for Vitamalz, Karamalz, Schogetten.

This bar chart visualizes, how an affinity for the brand "Globus Holding" correlates with a preference for the displayed Food affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Globus Holding" customers to have a preference for "Paulaner" is increased by 62.58% .

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