Statistic regarding L’Oréal customers: favorite movies

AIlon has analyzed 20842 people from Germany who have a very high affinity to L’Oréal and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Movies | L’Oréal

March 24, 2022

This statistic visualizes the most popular movies of that part of the German population, with a high affinity for the cosmetics brand "L’Oréal", in comparison to the total population. Very pronounced is the positive relation to Twilight, Harry Potter, Nur mit Dir, as well as the decreased value for Star Wars, Transformers, Fast and Furious.

This bar chart visualizes, how an affinity for the brand "L’Oréal" correlates with a preference for the displayed Movies affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "L’Oréal" customers to have a preference for "Twilight" is increased by 2.94% .

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