Statistic regarding L’Oréal customers: favorite TV channels

AIlon has analyzed 20842 people from Germany who have a very high affinity to L’Oréal and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Tv | L’Oréal

March 24, 2022

This statistic shows the favored TV channels of that part of the German population, with a high affinity for the cosmetics brand "L’Oréal", in comparison to the total population. Especially pronounced is the increased value for Vox, Rtl, Ard, as well as the negative relation to Eurosport, Zdf Info, Bbc.

This bar chart visualizes, how a preference for the brand "L’Oréal" correlates with a preference for the displayed Tv affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "L’Oréal" customers to have a preference for "Vox" is increased by 30.74% .

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