Statistic regarding L’Oréal customers: favorite car manufacturers

AIlon has analyzed 20842 people from Germany who have a very high affinity to L’Oréal and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive | L’Oréal

March 24, 2022

This statistic shows the favorite car manufacturers of that part of the German population, with a high affinity for the cosmetics brand "L’Oréal", in comparison to the total population. The largest deviations in the positive range are: Volkswagen, Michelin, Continental and in the negative range are: Mercedes, Citroen, Porsche.

This bar chart visualizes, how a preference for the brand "L’Oréal" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "L’Oréal" customers to have an affinity for "Volkswagen" is increased by 19.0% .

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