Statistic regarding Rexona customers: favorite audio equipment companies

AIlon has analyzed 11559 people from Germany who have a very high affinity to Rexona and compared the mean values with a representative sample of the population.

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Music | Rexona

March 24, 2022

This statistic visualizes the favorite audio equipment companies of that part of the German population, with a strong preference for the cosmetics brand "Rexona", compared to the total population. Extremely pronounced is the negative correlation with Teufel and Bose.

This bar chart visualizes, how a preference for the brand "Rexona" correlates with an affinity for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Rexona" customers to have a preference for "Teufel" is decreased by 22.04% .

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