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Travel | Zalando
March 23, 2022
This statistic visualizes the favorite online travel agencies of that part of the German population, with a strong preference for the shopping brand "Zalando", compared to the total population.
The largest outliers in the positive range are: Tripadvisor, Booking.Com, Urlaubsguru.De and in the negative range are: Royal Caribbean Cruise Line, Princess Cruise Line, Schauinsland Reisen.
This bar chart visualizes, how a preference for the brand "Zalando" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Zalando" customers to have an affinity for "Tripadvisor" is increased by 90.82% .
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