This study is based on a small sample and is not entirely current.
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Create current statisticsCelebrity Magazine | Volkswagen
March 24, 2022
This statistic visualizes the most popular celebrity magazines of that part of the German population, with a strong preference for the car manufacturer "Volkswagen", in comparison to the total population.
The preference for the magazines "Ok" and "inTouch" is strongly increased, while it is clearly decreased for the the magazines "Freizeit Revue" and "Die Aktuelle".
This bar chart visualizes, how an affinity for the brand "Volkswagen" correlates with a preference for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Volkswagen" brandfans to have a preference for "Freizeit Revue" is decreased by 32.01% .
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