Statistic regarding Volkswagen brandfans: most popular automotive magazines

AIlon has analyzed 20692 people from Germany who have a very high affinity to Volkswagen and compared the mean values with a representative sample of the population.

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Automotive Magazine | Volkswagen

March 24, 2022

This statistic shows the favored automotive magazines of that part of the German population, with a strong preference for the car manufacturer "Volkswagen", in comparison to the total population. The preference for the magazines "ADAC Motorwelt" and "Auto BILD" is moderately increased, while it is strongly decreased for the the magazines "9ELF" and "Octane Magazine".

This bar chart visualizes, how an affinity for the brand "Volkswagen" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Volkswagen" brandfans to have a preference for "ADAC Motorwelt" is increased by 41.01% .

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