Statistic regarding Volkswagen brandfans: most popular fashion magazines

AIlon has analyzed 20692 people from Germany who have a very high affinity to Volkswagen and compared the mean values with a representative sample of the population.

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Food Magazine | Volkswagen

March 24, 2022

This statistic visualizes the most popular food magazines of that part of the German population, with a strong preference for the car manufacturer "Volkswagen", compared to the total population. The affinity for the magazine "Lecker" is considerably increased, while it is strongly decreased for the the magazine "Mit Liebe - Das Genussmagazin".

This bar chart visualizes, how a preference for the brand "Volkswagen" correlates with a preference for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Volkswagen" brandfans to have a preference for "Lecker" is increased by 32.84% .

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