Statistic regarding Deutsche Bahn customers: most popular food influencers

AIlon has analyzed 18546 people from Germany who have a very high affinity to Deutsche Bahn and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | Deutsche Bahn

March 23, 2022

This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the mobility service provider "Deutsche Bahn", in comparison to the total population. Very noticeable is the positive relation to Vegan Richa and So Vegan, as well as the negative relation to Johann Lafer and Ralf Zacherl.

This bar chart visualizes, how an affinity for the brand "Deutsche Bahn" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Deutsche Bahn" customers to have a preference for "Vegan Richa" is increased by 2.59% .

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