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Food Influencer | HIT Handelsgruppe
March 23, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the shopping brand "HIT Handelsgruppe", compared to the total population.
Very noticeable is the increased value for Gordon Ramsay and So Vegan, as well as the negative correlation with Tiny Spoon and Johann Lafer.
This bar chart visualizes, how a preference for the brand "HIT Handelsgruppe" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HIT Handelsgruppe" customers to have a preference for "Gordon Ramsay" is increased by 1.41% .
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