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Food Influencer | Max Factor
March 23, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a strong preference for the cosmetics brand "Max Factor", in comparison to the total population.
Very noticeable is the positive relation to So Vegan and Eat This, as well as the negative correlation with Gordon Ramsay and Ralf Zacherl.
This bar chart visualizes, how an affinity for the brand "Max Factor" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Factor" customers to have an affinity for "So Vegan" is increased by 3.29% .
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