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Beauty | Max Factor
March 23, 2022
This statistic visualizes the favorite cosmetics brands of that part of the German population, with a high affinity for the cosmetics brand "Max Factor", in comparison to the total population.
The largest outliers in the positive range are: Max Factor, Rexona, Dove and in the negative range are: Gilette, Axe/Lynx/Ego, Nivea.
This bar chart visualizes, how an affinity for the brand "Max Factor" correlates with a preference for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Factor" customers to have a preference for "Max Factor" is increased by 145.04% .
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