Statistic regarding Max Factor customers: most popular news magazines

AIlon has analyzed 2763 people from Germany who have a very high affinity to Max Factor and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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News Magazine | Max Factor

March 23, 2022

This statistic visualizes the most popular news magazines of that part of the German population, with a strong preference for the cosmetics brand "Max Factor", in comparison to the total population. The preference for the magazines "Focus" and "Dummy" is clearly increased, while it is considerably decreased for the the magazines "Bild am Sonntag" and "Der Spiegel".

This bar chart visualizes, how a preference for the brand "Max Factor" correlates with an affinity for the displayed News Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Factor" customers to have an affinity for "Bild am Sonntag" is decreased by 72.21% .

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