Statistic regarding Max Factor customers: favorite musicians

AIlon has analyzed 2763 people from Germany who have a very high affinity to Max Factor and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Max Factor

March 23, 2022

This statistic visualizes the favored artists of that part of the German population, with a high affinity for the cosmetics brand "Max Factor", in comparison to the total population. Especially noticeable is the increased value for Christina Aguilera, Pietro Lombardi, Kelly Clarkson, as well as the negative relation to Mert Eksi, Luciano, Bonez MC.

This bar chart visualizes, how a preference for the brand "Max Factor" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Factor" customers to have a preference for "Christina Aguilera" is increased by 5.15% .

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