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Women Magazine | Max Factor
March 23, 2022
This statistic visualizes the favored womens magazines of that part of the German population, with a high affinity for the cosmetics brand "Max Factor", in comparison to the total population.
The preference for the magazines "Lisa" and "Bild der Frau" is strongly increased, while it is clearly decreased for the the magazines "Eve Magazin" and "Emma".
This bar chart visualizes, how a preference for the brand "Max Factor" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Factor" customers to have a preference for "Lisa" is increased by 108.7% .
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