Statistic regarding Prime Video viewers: most popular home&living magazines

AIlon has analyzed 10641 people from Germany who have a very high affinity to Prime Video and compared the mean values with a representative sample of the population.

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Home Magazine | Prime Video

March 24, 2022

This statistic visualizes the most popular home&living magazines of that part of the German population, with a strong preference for the media company "Prime Video", in comparison to the total population. The preference for the magazines "Das Haus" and "Architectural Digest" is considerably increased, while it is considerably decreased for the the magazines "Mein schönes Land" and "Landidee".

This bar chart visualizes, how an affinity for the brand "Prime Video" correlates with a preference for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Prime Video" viewers to have a preference for "Das Haus" is increased by 111.79% .

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