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Music Influencer | Dr. Oetker GmbH
March 24, 2022
This statistic shows the favorite musicians of that part of the German population, with a strong preference for the food manufacturer "Dr. Oetker GmbH", compared to the total population.
The largest outliers in the positive range are: Coldplay, Radiohead, Arcade Fire and in the negative range are: Dieter Bohlen, Mark Forster, Jürgen Drews.
This bar chart visualizes, how an affinity for the brand "Dr. Oetker GmbH" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dr. Oetker GmbH" customers to have an affinity for "Coldplay" is increased by 1.98% .
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