This study is based on a small sample and is not entirely current.
Current and correct figures can be generated at any time with a free account.
Create current statisticsLoading statistic. Please wait...
Fashionfast | Dr. Oetker GmbH
March 24, 2022
This statistic shows the favored fast fashion brands of that part of the German population, with a high affinity for the food manufacturer "Dr. Oetker GmbH", compared to the total population.
Extremely noticeable is the increased value for S. Oliver, H&M, Esprit, as well as the negative relation to C&A, Kik, Forever 21.
This bar chart visualizes, how an affinity for the brand "Dr. Oetker GmbH" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dr. Oetker GmbH" customers to have an affinity for "S. Oliver" is increased by 32.53% .
You are free to share and adapt, you must give appropriate credit.
