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Beauty | Dr. Oetker GmbH
March 24, 2022
This statistic visualizes the favorite cosmetics brands of that part of the German population, with a high affinity for the food manufacturer "Dr. Oetker GmbH", in comparison to the total population.
Especially pronounced is the positive correlation with Oral B, Axe/Lynx/Ego, Head And Shoulders, as well as the decreased value for Estée Lauder, Palmolive, Kiehls.
This bar chart visualizes, how an affinity for the brand "Dr. Oetker GmbH" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dr. Oetker GmbH" customers to have an affinity for "Oral B" is increased by 30.67% .
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