Statistic regarding Santander Consumer Bank brandfans: favorite musicians

AIlon has analyzed 1238 people from Germany who have a very high affinity to Santander Consumer Bank and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Santander Consumer Bank

March 23, 2022

This statistic visualizes the favorite musicians of that part of the German population, with a strong preference for the financial services company "Santander Consumer Bank", in comparison to the total population. Especially pronounced is the positive relation to Kings Of Leon, Eminem, Muse, as well as the decreased value for Pietro Lombardi, Jürgen Drews, Helene Fischer.

This bar chart visualizes, how an affinity for the brand "Santander Consumer Bank" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Santander Consumer Bank" brandfans to have a preference for "Kings Of Leon" is increased by 4.53% .

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