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Values | Santander Consumer Bank
March 23, 2022
This statistic visualizes the favored values of that part of the German population, with a strong preference for the financial services company "Santander Consumer Bank", in comparison to the total population.
Extremely noticeable are the positive values for Human rights, Sustainability, Migration and the negative values for Christianity, Religion, Supports LGBT.
This bar chart visualizes, how a preference for the brand "Santander Consumer Bank" correlates with an affinity for the displayed Values affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Santander Consumer Bank" brandfans to have an affinity for "Human rights" is increased by 102.88% .
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