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Financial | Santander Consumer Bank
March 23, 2022
This statistic shows the preferred companies in the financial sector of that part of the German population, with a strong preference for the financial services company "Santander Consumer Bank", in comparison to the total population.
The largest deviations in the positive range are: Santander, Visa, Mastercard and in the negative range are: Aok, Sparkasse, Bkk.
This bar chart visualizes, how an affinity for the brand "Santander Consumer Bank" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Santander Consumer Bank" brandfans to have a preference for "Santander" is increased by 161.7% .
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