Statistic regarding Timberland customers: favorite musicians

AIlon has analyzed 18000 people from Germany who have a very high affinity to Timberland and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Timberland

March 24, 2022

This statistic visualizes the most popular artists of that part of the German population, with a high affinity for the fashion label "Timberland", in comparison to the total population. The largest outliers in the positive range are: Eminem, Pink Floyd, Akon and in the negative range are: Pietro Lombardi, Jürgen Drews, Dieter Bohlen.

This bar chart visualizes, how a preference for the brand "Timberland" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Timberland" customers to have a preference for "Eminem" is increased by 4.1% .

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