Statistic regarding Timberland customers: favorite fast fashion brands

AIlon has analyzed 18000 people from Germany who have a very high affinity to Timberland and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Timberland

March 24, 2022

This statistic visualizes the favored fashion brands of that part of the German population, with a strong preference for the fashion label "Timberland", compared to the total population. The largest deviations in the positive range are: Timberland, Calvin Klein, Diesel and in the negative range are: Nkd, Adler, Takko.

This bar chart visualizes, how an affinity for the brand "Timberland" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Timberland" customers to have an affinity for "Timberland" is increased by 150.84% .

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