Statistic regarding Timberland customers: favorite brands for childrens products

AIlon has analyzed 18000 people from Germany who have a very high affinity to Timberland and compared the mean values with a representative sample of the population.

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Children | Timberland

March 24, 2022

This statistic shows the favorite brands for childrens products of that part of the German population, with a strong preference for the fashion label "Timberland", compared to the total population. Especially pronounced is the positive relation to Toysrus, as well as the negative relation to Fisher Price.

This bar chart visualizes, how a preference for the brand "Timberland" correlates with a preference for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Timberland" customers to have an affinity for "Toysrus" is increased by 99.36% .

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