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Regional Newspaper | Axe (Marke)
March 24, 2022
This statistic visualizes the most popular regional newspapers of that part of the German population, with a strong preference for the cosmetics brand "Axe (Marke)", in comparison to the total population.
The affinity for the newspapers "Der Tagesspiegel", "Stuttgarter Zeitung", "Nürnberger Zeitung" is clearly increased, while it is considerably decreased for the newspapers "Thüringer Allgemeine", "Sächsische Zeitung", "Leipziger Volkszeitung".
This bar chart visualizes, how a preference for the brand "Axe (Marke)" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Axe (Marke)" customers to have a preference for "Der Tagesspiegel" is increased by 80.42% .
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