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Beauty Influencer | Axe (Marke)
March 24, 2022
This statistic shows the most popular beauty influencers of that part of the German population, with a high affinity for the cosmetics brand "Axe (Marke)", compared to the total population.
Especially pronounced is the negative correlation with Dagibee and Paola Maria.
This bar chart visualizes, how a preference for the brand "Axe (Marke)" correlates with a preference for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Axe (Marke)" customers to have a preference for "Dagibee" is decreased by 5.44% .
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