Statistic regarding Hunkemöller International customers: most popular travel magazines

AIlon has analyzed 18344 people from Germany who have a very high affinity to Hunkemöller International and compared the mean values with a representative sample of the population.

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Travel Magazine | Hunkemöller International

March 24, 2022

This statistic shows the favorite travel magazines of that part of the German population, with a strong preference for the fashion label "Hunkemöller International", compared to the total population. The affinity for the magazine "Lufthansa Magazine" is considerably decreased.

This bar chart visualizes, how a preference for the brand "Hunkemöller International" correlates with an affinity for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hunkemöller International" customers to have a preference for "Lufthansa Magazine" is decreased by 1.93% .

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