Statistic regarding Hunkemöller International customers: favorite shopping brands

AIlon has analyzed 18344 people from Germany who have a very high affinity to Hunkemöller International and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | Hunkemöller International

March 24, 2022

This statistic shows the favorite shopping brands of that part of the German population, with a high affinity for the fashion label "Hunkemöller International", in comparison to the total population. The largest outliers in the positive range are: Dm, Zalando, About You and in the negative range are: Fielmann, Guenstiger.De, Witt Weiden.

This bar chart visualizes, how an affinity for the brand "Hunkemöller International" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hunkemöller International" customers to have an affinity for "Dm" is increased by 112.7% .

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