This study is based on a small sample and is not entirely current.
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Create current statisticsAutomotive Magazine | Hunkemöller International
March 24, 2022
This statistic visualizes the most popular automotive magazines of that part of the German population, with a high affinity for the fashion label "Hunkemöller International", in comparison to the total population.
The affinity for the magazines "ADAC Motorwelt" and "Octane Magazine" is clearly increased, while it is strongly decreased for the the magazines "Auto Motor Sport" and "Auto BILD".
This bar chart visualizes, how a preference for the brand "Hunkemöller International" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hunkemöller International" customers to have a preference for "Auto Motor Sport" is decreased by 43.6% .
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