Statistic regarding Hunkemöller International customers: favorite chemical companies

AIlon has analyzed 18344 people from Germany who have a very high affinity to Hunkemöller International and compared the mean values with a representative sample of the population.

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Chemical | Hunkemöller International

March 24, 2022

This statistic shows the favorite chemical companies of that part of the German population, with a high affinity for the fashion label "Hunkemöller International", in comparison to the total population. The largest outliers in the positive range are: Henkel, Evonik, Avia and in the negative range are: Agip, Shell, Omv.

This bar chart visualizes, how a preference for the brand "Hunkemöller International" correlates with a preference for the displayed Chemical affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hunkemöller International" customers to have an affinity for "Henkel" is increased by 89.22% .

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