Statistic regarding Deichmann SE customers: age distribution

AIlon has analyzed 39523 people from Germany who have a very high affinity to Deichmann SE and compared the mean values with a representative sample of the population.

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Age distribution | Deichmann SE

March 23, 2022

This statistic visualizes the age distribution of that part of the German population, with a high affinity for the fashion label "Deichmann SE", in comparison to the total population. The values for 60+ years are decreased, while the values ​​for 18-20 years are increased in comparison to the total population.

This bar chart compares the "Deichmann SE" customers to the total population with regard to a selected attribute. The chart is to be understood as follows: The attribute: 60+ years is applicable to 27.4% of the "Deichmann SE" customers, in contrast to 31.8% for the total german population.

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