This study is based on a small sample and is not entirely current.
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Create current statisticsBeautyorganic | Guinness
March 23, 2022
This statistic visualizes the favorite organic cosmetics brands of that part of the German population, with a strong preference for the food manufacturer "Guinness", compared to the total population.
The largest outliers in the positive range are: Speick and Weleda and in the negative range are: Kneipp and Dr Scheller.
This bar chart visualizes, how a preference for the brand "Guinness" correlates with an affinity for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Guinness" customers to have a preference for "Speick" is increased by 88.22% .
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